Looks like Asus has been quite busy with tablets lately. After releasing an official teaser videos about the next generation of the Transformer Prime tablets, new rumors suggest that the company is almost ready with a Google Nexus branded tablet that will be launched at the Google I/O conference. And rumor goes on to say that Google will be giving away these tablets to conference attendees.
As for the details, the tablet seems to be a 7inch device, the same as Amazon’s Kindle Fire. As for the internals, rumor has it that Asus has been busy packing in a NVIDIA Tegra 3 quad-core SoC in to the Nexus tablet. This Asus Google Nexus 7 tablet has been in the pipeline for quite some time now. After the short but obvious announcement by Google’s Eric Schmidt, the tablet has shown multiple signs of its existence, one of which was turning up on Rightview’s benchmarking tools.
The Tegra 3 SoC inside this tablet is running at 1.3GHz with four cores plus one ‘Ninja’ core that is dedicated to processing touch inputs only. It will have an NVIDIA ULP GeForce GPU that will power the 1280×768 pixel display and it will be running on Android 4.1 JRN51B. Also known as Jelly Bean, this is the next major upgrade to the Android OS and the reason why suddenly every company is trying to roll out Android 4.0 upgrades to all compatible handsets and devices.
This tablet is looking to give existing tablets some serious competition with a price tag of $199. Getting this powerful a device for that price would mean Kindle Fire would indeed be under heavy fire to hold on to their hard won market share. As per the rumors, this Nexus co-branded Asus tablet might be launched at the upcoming Google I/O conference where it might be given away to all the attendees. The conference starts on June 27 and there’s a possibility that Google will be launching the device for sale on the same day instead of just lanching the device. And handing out tablets will definitely help top developers use the tablet as a reference device for building better apps for Android tablets.
With Kindle Fire sales settling down after the initial surge, Barnes & Noble not really counting and no surety of Apple releasing a smaller iPad — this device from Google could quickly surge up towards the top and chase the iPad for market share. However, the Nexus phones have not been all that well received in the market, so there’s no telling whether this one will catch on or not.
Asus by themselves have seen moderate amount of success with their Transformer Prime tablet series but they are releasing tablets a bit too frequently for the general consumer to catch up and generate substantial sales.
Date: May 31, 2012